THE CARD

As the Players Card Sponsor, your logo will appear prominently on the front of every Players Card distributed throughout the year — keeping your brand in the hands, wallets, and memories of every guest long after the event ends. Plus 2 Gala Tickets.

ANTE UP

As the presenting sponsor of the Ante Up social hour, your brand welcomes guests to the evening’s excitement. This pre-gala experience features interactive displays, the crowd-favorite human slot machine, and showcased brand activations — setting the stage for the casino gala to follow. Plus 2 Gala Tickets.

SLOTS

Be the brand everyone’s betting on! Guests will spin for prizes in this larger-than-life human slot machine featuring your products or themed items as the icons — making your brand the highlight of this unforgettable interactive game during Ante Up. Plus 2 Gala Tickets.

PHOTOS

Own the spotlight as the exclusive sponsor of the event’s photo experience. Guests will capture both traditional and AI-enhanced photos set against the vibrant backdrops of the New York-New York Casino and other iconic Las Vegas landmarks — all branded with your logo for maximum exposure and shareability. Plus 2 Gala Tickets.

DINNER

Serve up the flavor as the exclusive sponsor of the evening’s dinner experience. Guests will enjoy classic New York–style favorites — from hand-tossed pizzas and hotdogs to rich pastas — all presented with your brand’s name at the center of this signature dining moment.

COCKTAILS

Put your brand’s name on the night’s most memorable drinks as the exclusive sponsor of the event’s signature New York–themed cocktails. From creative concoctions inspired by the city that never sleeps to branded bar signage and menu mentions, your company becomes part of every toast.

WINE BAR

Delight guests as the exclusive sponsor of the event’s Wine Bar. Your brand sets the scene for sophistication as attendees enjoy curated selections of wine throughout the evening — complete with branded signage and recognition at one of the gala’s most popular gathering spots.

BINGO

SHOWCASE

As the exclusive sponsor of this year’s new Bingo Lounge, your brand brings the fun for guests who prefer a relaxed, social game night alternative. Enjoy naming rights, branding throughout the area, and the opportunity to select the evening’s Bingo caller for added personality and engagement.

Engage guests face-to-face as a Showcase Sponsor during the Ante Up social hour. Your brand will have the opportunity to host a display, demo, or interactive experience — creating memorable connections as guests explore, mingle, and enjoy the pre-gala excitement.

GAMES

Bring the casino floor to life as a Games Sponsor. Each table — including Blackjack, Craps, Roulette, Poker, and the Prize Wheel — offers exclusive branding opportunities. Sponsors will receive signage and the chance to make every spin, roll, and deal part of their brand’s experience.

MASSAGE

Keep guests relaxed and refreshed as the exclusive sponsor of the evening’s roaming massage experience. A professional massage therapist will circulate throughout the casino floor offering complimentary shoulder massages to players — all presented and branded by your company for a memorable touch of luxury.

ENTERTAIN

Add excitement and atmosphere as a sponsor of the event’s live entertainment. Street-style performers will energize the Ante Up social hour and roam throughout the casino gala, creating dynamic, photo-worthy moments — all presented with your brand’s recognition across the experience.